Manager, Optimization Platform
Description
GroupM Nexus brings together 9,000 practitioners globally across ad ops, addressable content & TV, AI, commerce, programmatic, search and social, among others, to deliver transformational outcomes across digital channels and platforms and create exciting new career paths for our people. GroupM Nexus is the world's largest performance engine that integrates paid, owned, and earned to deliver true business outcomes for our clients.
Role Summary & Impact
We are seeking an experienced Manager, Optimization Platform Solutions, to assume the pivotal role of subject matter expert for how to activate GroupM's optimization solutions in the areas of AI, and DCO across Nexus Media Solutions activity. In this capacity, the selected candidate will spearhead platform training, activation, and support initiatives, ensuring that our Nexus Media Solution teams optimize the utilization of our solutions to their utmost potential.
Qualities defining the ideal candidate include:
- You have a passion for translating technical jargon, concepts, and processes into formats that are easily communicated to a wide range of audiences
- You have an interest and aptitude for solving problems; technical, strategic, analytical, and interpersonal
- You are comfortable working with analysts and engineers to make sense of the numbers, calibrate findings, and communicate results to appropriate constituents
- The world of artificial intelligence and machine learning excites you and you have a desire to learn and develop real-world applications in the digital media
- You enjoy developing new relationships and are comfortable forging alliances with both internal stakeholders and external partners
- You are naturally inquisitive and can investigate stated and unstated problems, and determine the appropriate solution sets based on a variety of conflicting constraints
Responsibilities
- Responsible for Technical Engineering support of both Copilot and Create Choreograph technology sets for all Nexus Media Solutions Business teams, stewarding as the Subject Matter Expert (SME) for GroupM's proprietary AI and Creative Solutions.
- Lead the troubleshooting of campaigns utilizing Choreograph Create and Copilot Platform offerings on behalf of Nexus Media Solutions Campaign Revenue inclusive of technical ownership of DSP setup, pre and post live troubleshoot issues, and ensuring best practices to maximize Nexus Media Solutions revenue delivery.
- Responsible for helping provide support for Group Director, Optimization Platforms including extraction of data from our offerings for analysis. This includes DSP data, generalized reporting, and client reporting deliverables for Nexus Media Solutions Optimized campaigns.
- Responsible for communication of post live support issues including bugs/errors, and level 1 & 2 triage with Choreograph Product/Platform teams including internal coms and documentation for RCA (Root Cause Analysis) and owning communication with engineering and product teams for any release deployment for fixes.
- Responsible for leading training presentations and certification programs within the North American Nexus Media Solutions market, actively conducting training sessions and overseeing deployment of training collateral to the Market Business Teams.
- Own and evolve Copilot and Create client and trader onboarding processes, ensuring meticulous technical setup, and fostering client satisfaction throughout the onboarding journey
Qualifications
- 3+ years of experience in digital media and ad tech experience with media trading or optimization platforms
- 3+ years of experience in technical support, troubleshooting, or customer success roles with enterprise software
- 2+ years of hands-on experience using major DSPs (DV360, The Trade Desk, Amazon, etc.)
- Data-driven, with an appreciation of organization and process
- Analytical & Troubleshooting skills, ability to extract data, analyze and generate reports
Preferred
- Interest and exposure to artificial intelligence and machine learning concepts
- Desire to develop a more technical skill set
Life at GroupM
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and T&Pm, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com.
GroupM provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to GroupM Leave Administration at [email protected] or call (212) 297-8507 and let us know the nature of your request and your contact information.
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and T&Pm, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com.
GroupM provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to GroupM Leave Administration at [email protected] or call (212) 297-8507 and let us know the nature of your request and your contact information.
The base salary for this position at the time of this posting may range from $60,000 to $140,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.